IDiscover Consulting Group

Brian J. Cohen
Biography

Brian Cohen is the founder and President of IDiscover Consulting Group, a successful management consulting firm which provides strategic advice to clients on issues of business growth such as overall business and market strategy, brand positioning and communications, customer experience, and customer/market research. He has over 20 years of professional and consulting experience. During his career, Brian has worked with organizations in numerous industries including technology, higher education (primarily universities and university alumni associations), not-for-profit, healthcare, energy, banking, steel processing, waste management, and others.

Brian was also a member of the founding team of a Houston-based Internet company, GlobalPitch.com. During Brian’s involvement GlobalPitch.com grew to over 55,000 account holders and raised an initial round of angel capital through the Houston Angel Network. As a member of the leadership team, Brian helped craft the business plan, conducted early market research (through IDiscover Consulting Group), and primarily oversaw customer relations and market strategy and communications.

Prior to forming IDiscover in 2004, Brian worked with a Houston-based market research firm where he co-founded a national study of university alumni attitudes/perceptions and consulted with approximately 50 university alumni associations across the nation on alumni relationship building, strategic, and operational issues. During this time Brian led a large alumni feedback research study for the entire University of California system. He also advised a number of corporations and non-profits on strategic, operational, and customer satisfaction issues.

During this time, Brian also served as an independent advisor to a number of technology companies in Texas and in Silicon Valley providing strategy, business planning, merger and acquisition support, business development, and operational consulting.

Previously Brian was a Director/Manager with Arthur Andersen LLP. In this capacity he worked with Andersen's Global Corporate Finance practice providing strategic business and financial advice including asset sales, turnaround/restructuring, and bankruptcy advice. He served a diverse client base ranging from Japan's national oil company to US-based energy companies. As part of Andersen's Business Consulting practice, Brian was a founding member of the firm's Revenue Enhancement Competency Center - an internal "think tank" dedicated to the creation, development, and worldwide launch of Andersen's worldwide revenue-side consulting practice. He also served as the competency center's first worldwide knowledge manager. Brian also advised a number of clients nationwide on revenue improvement, customer satisfaction, and process improvement issues.

Before Andersen, Brian was an information technology and performance improvement consultant at Ernst & Young LLP. He began his career as a systems analyst with a multinational energy company.

Brian holds an MBA (with a concentration in Finance) from the Cox School of Business at Southern Methodist University and a BBA in Business Analysis and Research (specialization in Management Information Systems) from the Mays Business School at Texas A&M University.

Brian is also an active member of the technology community. He is affiliated with a number of diverse organizations such as Houston Technology Center, the Rice Alliance for Technology and Entrepreneurship, the American Marketing Association, and the Greater Houston Partnership. In addition, he frequently judges MBA-level competitions hosted by the Center for New Ventures and Entrepreneurship at Texas A&M. He is active in the social media community as well.

In the community, Brian serves as President of the Board of Governors of The Center Serving Persons with Mental Retardation in Houston, Texas. He also chairs the board's Public Relations/Legislative Affairs committee. He has also led numerous strategic task forces and participated on the board's Budget & Finance and Long Range Planning committees. Brian also serves on The Center Foundation's Board of Trustees.

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