Hey guys! I hope you had a nice weekend. As always, here are some of the best articles (and , yes, some of my own thoughts) from last week. Happy Reading!
- For those of us that hate to say "no", here are some alternatives: bit.ly/2ddEEji
- How to make those sad, little "Following Up" emails we all send more impactful: bit.ly/2djxPJo
- Here's how to craft a non-spammy sales pitch: on.inc.com/2dsMXT2
- Some ways small businesses can compete successfully against the BIG guys: entm.ag/2dxibNx
- The secrets to powerful PR in the digital age (and how it can help your small business): on.inc.com/2dpTe6A
- I like how this article looks at the principles behind "a deliberate, well-designed, and perceptive customer strategy": bit.ly/2dhTijP
- What habits do truly authentic people have that we should all have? entm.ag/2d6ZHjv
- A personal story can help make your business more memorable: huff.to/2cx0Zlv
- Some of these mistakes may be messing up your content marketing: bit.ly/2dmKqyI
- Invest some time in these TED talks - and you'll get tons more productive: on.inc.com/2cG8Noc
Over the years I've helped a number of companies and nonprofit organizations design growth strategies. Last week, I thought a lot about the issues of how to design a great growth strategy. I was thinking about the key characteristics of a business growth strategy - and what things you need to think through to develop one. Here are a few tips I shared:
- Allow your business to show some personality as part of your growth strategy.
- Planning with a vision is one of the critical elements that will help your business to grow.
- Identify the critical skills/characteristics you need in the 4-5 key roles that will help your business grow.
- Evaluate your customer-facing business processes to make sure they are customer-friendly and ready for business growth.
- Your business will struggle to grow without specific, targeted knowledge of your business’s market positioning.
I also wrote my last blog post about the issue of growth. I would definitely love to hear your thoughts too. You can read it here: "The 7 Ps Of A Business Growth Plan". Read it. Share it. Comment on it. Let me know your thoughts!